Why software is more useful than books

As bloggers and site owners we often focus on quality content and providing value to our readers. Unfortunately, our ‘quality’ content is NOT providing maximum value to readers. They might be loving it, and it may make you a blogging rock star, but are they using your advice? And materially benefiting from it? Really? Three years ago I [...]

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The Power of Tribes

Seth Godin’s Tribes is the manifestation of the business / marketing industry understanding more and more about what works best and how people and communities work. The ideas in Tribes are nothing new, but they have finally been expressed in a easy-to-understand, ‘common-sense’ way that is Seth Godin’s forte. Tribes talks about three things – creating [...]

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