Social Media Promotion Template

December 1st, 2008

Filed Under: Promotion with 2 Comments

This is a brief template for promoting your website using social media using strategies from my personal experience and from those veterans who average 2-3 front-page Diggs every week.
If you have any questions, let me know in the comments section and I’ll update this page accordingly. Please keep in mind that this template outlines the [...]

The real meaning of celebrity endorsement

August 26th, 2008

Filed Under: Branding, Promotion with 0 Comments

When a product is used by the ‘most popular stars’ / ‘most popular websites’ etc, what does that tell you?
That it’s good?
Or that their marketing team did a great job of snagging the most popular people?

What do they want?

August 25th, 2008

Filed Under: Promotion with 0 Comments

Sorry, it doesn’t matter what ‘you’ want. What matters is this:

People usually DON’T want what you want

‘Want’ means what they’re working towards subconsciously, not what they claim to want

If people DO want what you want, they want it for themselves first

So how do you find out what people want?

Spotlight

August 24th, 2008

Filed Under: Promotion with 0 Comments

Think of ‘attention’ (one person’s focus of view or that of a group of people) as a spotlight. It moves in seemingly (but not actually) random ways, and is strongest when directed on one thing (and loses intensity and focus when shared between two or more things).
The bigger the number of people, the more powerful [...]

The 2 Types Of Successful Linkbaiters

July 4th, 2008

Filed Under: Promotion with 2 Comments

There are two types of successful linkbaiters:

Hustlers
Spin Doctors

Hustlers are successful because they can mobilise a lot of resources to get the necessary social votes required to get their linkbait to the front page. They will spend money, use leverage, call in favors and generally ask, ask, ask for social votes until they get them and [...]

How to get your website listed in Google News

June 11th, 2008

Filed Under: Blogging, Google, Promotion with 8 Comments

Getting your blog listed in Google News is a straightforward step-by-step process for serious news bloggers.
If you’re feeling particularly adventurous, you can read the whole Google News publishers’ help section and get information on all the above plus answers to more specific questions, such as how sites are ranked in Google News, how to setup [...]

There's only one way to find out.

Ahmed Bilal, all content & imagery © Ahmed Bilal.